In the times of AI, do you still need a human translator? Absolutely!

Machine translation is constantly improving. However, it still makes some mistakes that can result in a bad quality translation. Besides, it cannot keep up with language change or deal with creativity.

Hiring a professional translator can help ensure your message is delivered clearly and accurately. It will also help you avoid misunderstandings or even offending the target culture. Bear in mind that machine translation fails when it comes to language variants, consistency, and gender, among other things.

We have a saying in Spanish: lo barato sale caro (what is cheap ends up being expensive). It means that low-cost products or services seem to be cost-saving, but are then expensive due to their bad quality. In the case of translation, not conveying the intended message can lead to costly errors.

Translating into Spanish has many advantages

• According to the latest report by Instituto Cervantes, over 635 million people use Spanish around the world.
• In the United States, there are more than 45 million native Spanish speakers.
• Studies have shown that addressing people in their mother tongue, even if they speak other languages, has a powerful effect on them. It reaches their heart, and moves them to action.

Do you want your texts to reach people’s hearts and move them to action? Then have them translated by a professional translator!
Contact me now for any questions regarding language services.

Translation is not a matter of words only: it is a matter of making intelligible a whole culture. Anthony Burgess